Intentional Leadership

Challenge yourself to understand how kindness and purpose can drive your business forward.

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Tara May is a visionary, charismatic leader who transforms legacy organizations into thriving, future-focused digital properties.

 In her career in media and tech, Tara has masterfully revolutionized companies by leading cultural shifts, innovating new products and introducing new technology to result in dramatic revenue growth.

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Find out how being a kind and empathetic leader can lead to more revenue, more growth and more success for your business.

Podcasts

Listen to episodes on digital transformation, leading through change and the dynamic, fast-paced world of media and marketing.

Press

Interested in an interview about how kindness can transform your business and your life? Reach out to find out more.

  • “We’d crawl across broken glass for Tara. But moreover, Tara would insist on creeping across first then advising of us what she learned in life and business about broken glass. She inspires us, guides us, bucks us up when we’re down, shoos away alligators, reins us back when tempers flare. And she’s our secret weapon for boosting revenue and profits.”

  • "Tara has inspired my personal leadership style. She runs a large, diverse team and embraces people's differences. Tara’s leadership style is very reminiscent of author Simon Sinek’s philosophy that care and accountability together inspire people to do more."

  • "Tara is a decisive, visionary and charismatic leader. Her board presentations are always on point, she responds well to questions and pushback and is always willing to engage. She always sets aggressive budgets — and beats them."

  • "Tara has a unique and special combination of skills that is very rare for a top executive. She not only can strategically grow the financial side of a business, she is also incredibly focused on the personal, human side of leading teams with empathy and heart."

Empower your team.

Empower your business.

Would you like to get to know me better?

 

10 fun facts



I love my Peloton, OrangeTheory Fitness, running 5ks and yoga. I’m always rallying for co-workers and team members to join me on lunchtime walks, group rides and more!


It’s a good thing I like to stay fit because my second great love is food. I love equally a trip to Taco Bell and a charcuterie board with aged Gouda. I do not discriminate.

 


I get eight hours of sleep almost without fail. I think it’s a crucial piece of staying happy and healthy.


I was awesome at standardized tests as a kid. I typically scored in the top 2-3% of students nationwide and as such was offered the opportunity to take the SATs when I was 12 as well as attend a program at Georgeschool for Gifted & Talented kids that my family affectionately called “nerd camp.”

 


I’m from an incredibly close-knit family that I love endlessly and spend as much time with as possible.

Tara riding


I’ve been riding snowmobiles and quads since before I could walk. I like to race and I love to win.

 
Tara has a book addiction.


I have a book addiction that started when I was young. I lugged these books in boxes to college and then every apartment I lived in through my 20s. I buy books I read. I buy books I do not read. I buy children’s books even though I have teenagers. My favorite recommendations come from my son in high school!

Tara's Twins


I love, love, love being a mom of twins. Especially the questions from strangers. “Are they twins?” (No, I stole one of them.) “Are they identical?” (Yes, and please don’t argue with me about this.) “Do twins run in your family?” (Also yes, but this does not stop that ultrasound news from being shocking.)

 


My oldest daughter has taken on my passion for activism. She and I have rallied together for women’s rights, neurodiversity, Black Lives Matter and much more. Seeing her speak to thousands of people is one of my life’s greatest moments.

Tara's Jeep


My happy place is driving my Jeep with the top removed, cruising down a back road in Michigan where I grew up, my husband by my side, music up loud and preferably on our way to the lake.